Music is not the 'easy way out' career path people think it is. There is the hardwork of writing the good lyrics, getting the right tune, finding a good producer. And even when you have done all that, there is still the hardwork of promoting your music.
Music promotion is how you get your song to be heard. You can be very talented and still not have an audience. But music promotion is also not cheap. And that is a major challenge for upcoming artists. True, we have had cases where a song became popular on its own, but those are the exceptions. And an artist who has taken music as a career path should not be leaving the success of their career to chance.
Thanks to social media, music promotion has become easier. And the chances of a song going viral has even increased with the evolution of streaming platforms. However, it is still not a good plan to leave your success to chance. Here are eight ways you can promote your music. And it is guaranteed to work.
- Create a challenge
- Get influencers
- Sponsored ads
- Have a listening party
- Enter a competition/show
- Distribute it across digital platforms
- Work with DJs
- Promote it on Epoh Music
Notice how it doesn’t include blackmailing people to buy/listen your song. That’s because it’s a terrible idea and would only make them avoid you the next time you have a song coming out. Let them love your music organically and support you wholeheartedly. That’s how you build a fan base that promotes you at their own expense.
And, of course, Epoh Music is here to make sure you always have a platform for expression. Everything go better!
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