Thursday, February 7, 2019

#TopGists1 - 'Davido vs. Wizzy'



First of all, let’s remember that Davido has beat Wizkid by net worth. He is richer. And on Twitter Davido has 1.4 million followers, while Wizkid has just crossed the bar of 1 million followers. It is hard to say, who is more popular.
Now, Davido was offered a deal worth hundreds of thousands of dollars, one album, with the option of more, depending on the performance of the project. OBO also lost his creative control, which required that a team from Sony will handle his A&R. They would have to fund his work with new producers, tweak his sound, and get him to create a hybrid version of the African flavor, which they can market to global audiences as the new wave. Wizkid also received the same deal, although it was announced later than Davido’s. His contract had more financial backing, RCA was his home, and he needed to tweak his sound, which would ensure that he had a strategy to breaking even on the international stage. Already, he had begun to make his mark on that stage, working with Tinie Tempah, Drake, TY Dollar Sign, Justine Skye, Zara Larsson and many more. Based on the strength of their Sony deals, Wizkid is rated as a greater international prospect, and he took home a bigger pay.
For 2017, Davido’s local impact is incomparable. OBO is killing it, with the success of his record ‘If’, which has reignited his career and made him a hot artist again. The single is one of the biggest songs out of Africa, with R. Kelly covering it. It has restructured the story around the singer, injecting a huge dose of positivity. Davido has also released his second single ‘Fall’ which instantly raved and is receiving acceptance on a mass level. The singer’s influence back home has grown, and his ’30 billion for the account’, has created a pop culture phrase. He is crushing it right now at the local level. Wizkid on his part has come through with ‘Daddy Yo’, which was a mellow hit. Other singles have focused their core promotion outside the country. 'Çome Closer’ is coasting in Nigeria, but new song ‘African Bad Gyal’ which features Chris Brown is gathering some storm. At the moment, Davido is ahead on this one at the local level. But Wizkid is pushing his international credentials. Davido takes this one based on his transformation and pure heat from his hits. He is holding the home front down.
According to Soundscan, Next Big Sound and a lot of other music business analytical softwares the following numbers are from both artists within the past year. But some still argue that Davido has got nothing due to his dry spell and lukewarm releases, and that Wizkid won big at NEA, The Headies, AFRIMMA, MOBO, MTV EMA, MAMA, SMA, GMA, APA, TCA, Billboard, iHeartradio Music Awards, Echo Awards.
Though career wise, Wizkid has 42 major awards, while Davido owns 29.

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