(WcW) - Woman Crush Wednesday! - 'Simi'.
Simisola
"Simi" Ogunleye is a Nigerian singer and songwriter.[1] Simi started
her career as a gospel singer, releasing her debut studio album in 2008 titled Ogaju. Her
career came into spotlight in 2014 after she released "Tiff",
a song which was nominated in two categories at The Headies 2015 and
further brought her to mainstream recognition. Simi is
currently signed to X3M Music under which she released her second studio album Simisola.
Simi
was born in Ojuelegba, a suburb of Surulere, as the
last of 4 children. In an interview she granted to Juliet Ebirim of Vanguard
Newspaper, Simi revealed that she grew up as a tomboy before
the separation of her parents when she was 9. She attended Stars International
College , a secondary school in
Ikorodu, Lagos State Covenant
University
Simi
grew up dancing and singing as a member of her local church's choir until she
wrote her first song at the age of 10. Her professional musical career
started in 2008 following the release of her debut album titled Ogaju which
consisted of a variety of songs such as "Iya Temi" and "Ara
Ile" with the entire musical production from Samklef.
In January 2014, Simi released an EP titled Restless that
eventually earned her a record deal with X3M Music. The EP contains a
5-track cover of popular songs by international acts like Rihanna's "Man
Down" and Adele's "Set Fire to the Rain".
On January
9, 2014, Simi released two singles titled "Tiff" and "E No Go
Funny", both of them receiving massive airplay and had generally positive
reviews from critics. The video for "Tiff" was released on August 30,
2015 and directed by Josh Clarke. The song went on to be nominated in the
"Best Alternative Song" category at the 2015 edition of The
Headies.
Later in
2015, Simi won the "Most Promising Act to Watch" category at
the 2015 Nigerian Entertainment Awards. In an interview with Leadership
Newspaper, Simi said she is working on her second album scheduled to be
released in 2016. Upon the release of a single titled "Jamb
Question" which later featured Falz in the remix, Simi was
listed as one of the artistes to watch out for in 2016 by NotJustOk.
On February
14, 2016, Simi released one of her most successful single to date, "Love
Don't Care", an Oscar Heman-Ackah-produced love ballad which was
received to positive reviews and tremendous airplay.] "Love Don't
Care" effectively conveyed the discrimination in Nigerian society
and Tribalism. The music video of the song was directed by Clarence
Peters. In October 2016, she was nominated in the Best Breakthrough Act
category at the 2016 edition of the MTV Africa Music Awards. On
October 27, Simi collaborated with Falz to release Chemistry, a project
Oghene Michael of 360Nobs described as an "experiment of
the word art". In December 2016, Simi was nominated in three categories
at The Headies 2016 award ceremony, winning one category.
In
anticipation of her second studio album Simisola, a 12-track album which
features only Adekunle Gold as guest artiste, Simi released two singles
"Smile for Me" and "Joromi" backed with music videos which
were directed by Clarence Peters and Aje Films respectively. She
unveiled the album's tracklist via Instagram on September 1, 2017
before it was released on September 8 to relatively positive reviews and went
on to debut at number five on the Billboard World Albums chart.
Since the
release of her album, she has released for music videos off the album including
"O wa nbe", "Complete me", "Gone for good" and
"Aimasiko" which was a cover to a song of similar title by Ebenezer
Obey with cameo appearance from him. On August 11, 2018 simi released
another hit single of her style "I dun care" alongside a video for it.
Apart
from singing and songwriting, Simi is also a sound engineer. She is
credited to have mixed and mastered Adekunle Gold’s Gold album
which was released in July 2016. Her music style is basically
hinged in the rhythm and blues, soul and hip-hop genre
of music.
She
got married to singer, Adekunle Gold at a private wedding on
January 9, 2019 after prior unconfirmed rumours about their relationship. It
was later revealed that they had been dating for five years.
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